Our Process

Our Process

Define { Brand Exploration / Consulation / Competitive Analysis }

Every new project is well defined. You can’t know where you’re going without a direction. We begin by understanding your brand. We want to know its story, its purpose, its target. Between our own research and our consultation we learn about your business, your needs and what you want to accomplish.

Try hitting a baseball with a blindfold on, it’s nearly impossible. The same can be said when you try to compete against a competitor you’ve never seen. Through a competitive analysis we see what your competition is doing and study what’s working, what isn’t and how to make your brand rise above them.

Create { Site Maps / Wireframes / Concept }

We live and breathe so we can create. We love design, it’s why Lucca Alla Moda is here. Depending on the size and complexity of the project, we can utilize Site Maps, Wireframes and UML Diagrams to perfect layout and content arrangement so your message is easily found and absorbed by your consumers. In the creation stage we also produce a concept. A concept is a visual snapshot of what the final version will look like. This stage is vital as we are able to create and modify the design and take the time needed to fully address your needs and the needs of your consumers. 

Develop { HTML & CSS / Client & Server Side / Content / Integration / Deployment }

The development stage is the bridge between concept and the end product. During this stage we begin with buildling the structure with HTML & CSS coding and then build and integrate client and server side code which could be anything from an ecommerce store running ASP.NET or a blog running PHP with database integration. Don’t worry, we take care of all the technical aspects so your website functions the way it needs to. Once we have developed and coded the website, we “populate” the site with content, integrate any third-party services and finally launch the site to the public.

From creation to development, we are a company that believes in transparency, and because of this, you are able to see everything from our concepts to the site through development. This transparency allows for your input along the way to make sure we are addressing all of you needs. 

Refine { Analytics Analysis / Search Engine Optimization / Marketing / Social Media }

Just because your site is now live, it doesn’t mean you’re done. Between traffic analysis, search engine optimization and marketing through advertising avenues and social media, there’s a lot to do. Buildling a great functioning and working site is vitally important, but it’s just as important to make sure your consumers and target audience knows it exists and knows there are reasons to keeep coming back to the site. Between our knowledge and our hand-picked partners, we are able to make sure your brand grows long after the initial launch of a website.

Talk with us, we look forward to discussing your project.

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