Month: February 2020

Social proof is the idea that someone will match their behavior to what others are doing because they assume that is the correct behavior. Social proof is highly effective marketing tactic and it can drive more sales while building confidence in your products. Essentially there are 6 major types of social proof. Customers: social proof … Continued

How To Keep Sales Momentum Post Holidays It’s a New Year and everyone is excited about all the possibilities that this year has in store. For online companies, however, this is also the start of the slowest season of the year. During the holidays, it’s a completely different story. Businesses often see 30% of their … Continued