How to Build a LinkedIn Ad Campaign

How to Build a LinkedIn Ad Campaign Maybe you’ve used Facebook, or even Google Ads to promote your business. With 630 million users, LinkedIn is the new frontier for B2B ads. In fact, LinkedIn ads are 277% more effective than Facebook ads for generating leads. [data, Sprout Social.] It’s worth your time and a small … Continued

Why boosted Facebook posts aren’t technically Facebook ads

  We often talk to clients about Facebook advertising and the benefits of Facebook ads for their unique businesses. Many times in our initial conversations, we hear from businesses; “Oh yeah, we are already running paid ads on our Facebook page.” When we dig a little deeper and ask follow-up questions, we generally find that … Continued