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Meta ads that stop the scroll and start the sale
Facebook and Instagram put your business in front of the people most likely to buy, before they even know they’re looking. We build and manage Meta campaigns that build real audiences, drive measurable revenue, and scale without wasting your budget.
Reach the right people not just a lot of people
Meta’s targeting power is unmatched, but only when it’s used with precision. Broad audiences waste budget fast. We build layered audience strategies using interest targeting, behavioral signals, custom audiences from your customer data, and lookalike modeling to find the people most likely to convert, not just scroll past.
We start with what you know about your best customers and work outward, building audience tiers that cover awareness, consideration, and conversion in a structured funnel.
- Custom audience creation from your CRM and customer lists
- Lookalike audiences modeled on your highest-value buyers
- Interest and behavioral targeting refined by performance data
- Retargeting sequences for website visitors and video viewers
- Exclusion audiences to avoid wasting spend on existing customers
- Audience overlap analysis to prevent ad fatigue
Campaigns built to scale with you, not against you
On Meta, creative is the targeting. A compelling ad finds its audience, a weak one drains budget regardless of how well it’s set up. We work with your creative assets to build ads that stop the scroll, communicate your value clearly, and drive action across every placement on Facebook and Instagram.
From static image ads to Reels and Stories, we match the format to the moment and the audience to the message.
- Ad creative strategy and copy for every placement
- Carousel, video, collection, and lead gen ad formats
- Reels and Stories optimized for native engagement
- Creative testing framework across headlines, visuals, and CTAs
- Catalog ads for product-based businesses
- Seasonal and promotional campaign planning
Clear numbers. Honest results. No vanity metrics.
Reach and impressions don’t pay the bills. We track what matters, leads generated, purchases made, and revenue driven, and report it in plain language every month. With iOS privacy changes and evolving attribution windows, we make sure your conversion tracking is set up correctly so you’re making decisions on accurate data, not guesswork.
- Meta Pixel and Conversions API setup for accurate tracking
- Monthly performance reports in plain language
- Revenue and lead attribution tied to real business outcomes
- Ad fatigue monitoring and creative refresh scheduling
- Transparent spend reporting, no inflated numbers
- Full dashboard access so you always know where things stand
Working toward your goals
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Strategy driven
We don’t guess. Every campaign is built on data, audience insights, and a deep understanding of your market to maximize ROI from day one.
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Aligned goals
We treat your goals like our own. Whether it’s leads, calls, or sales, we build campaigns with clear, measurable outcomes that match your business priorities.
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Transparent reporting
No fluff, no confusion. You get clear, easy-to-understand reports that show exactly how your ads are performing and where your budget is going.
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Future focused
Digital trends shift fast, and we stay ahead of them. Our strategies evolve with the platforms, keeping your business competitive and growing long term.
Meta Advertising, done right
Every business uses Meta differently. We tailor our approach to your industry, your customer, and how people actually make buying decisions on social.
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Facebook Ads
We create and manage Facebook ad campaigns that reach your ideal customers with precision targeting, compelling creative, and a structure built to generate real leads and revenue.
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Instagram Ads
From Stories to Reels to feed placements, we build Instagram campaigns that capture attention in the scroll and turn it into measurable action for your business.
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Local & National Targeting
Whether you’re driving foot traffic in a single market or scaling a brand nationwide, we build audience targeting strategies that put your ads in front of the people most likely to convert.
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Campaign Building
Every campaign is built from scratch around your goals, with the right audiences, ad formats, bidding strategy, and funnel structure to perform from the moment it launches.
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Account Optimization
We continuously monitor and refine your account, testing new audiences, refreshing creative before fatigue sets in, and adjusting bids so your results improve month over month.
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A/B Testing
We systematically test headlines, visuals, formats, and CTAs to learn what resonates with your audience and reinvest budget into what’s proven to work.
Data-driven success for our customers
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169%+
Increase in conversion rate from Google Ads for an eCommerce apparel brand
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500%+
YoY increase in form fills from Google Ads for a law firm
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364%+
Increase in conversion rate for an eCommerce sports brand
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68%
Decrease in avg. cost-per-conversion YoY Google Ads campaign
“Thank you Lucca team!! They never disappoint! I have know Kevin for 15 years now and he has hand on our site ever since. No matter how bad I screw something up he is there to help us get our site up and running FAST!!”
- David, President of D'Franco Painting and Wallpaper “The creative team at LuccaAM has been instrumental in raising our customer count/sales. We all know the power of the internet, and they have given us rankings that are continually beating out our competitors. They are so swift to respond (which to me is priceless) and working with them is just so easy. Their easy-to-understand monthly reporting and analytical reports prove my investment, and their talents are working for us!”
- Official Heating & Cooling “The team at LuccaAM is always responsive and deliver creative solutions to all our requests! Our recent website redesign turned out beautifully. The process was collaborative and the team is always there to answer questions every step of the way. We appreciate the monthly SEO reports that show us how our investment is working for us. If you need a creative team for your organization, look no further.”
- LeadingIT From start to finish, they demonstrated professionalism, expertise, and dedication. They crafted a stunning website that perfectly encapsulated our vision. Communication was clear, and they welcomed feedback, making the process smooth and enjoyable. Highly recommend for anyone seeking a reliable partner in their online journey!”
- Point Ready Mix “Professional Dependable Partner! Been working with LuccaAm for about 4 years now. They rebuilt my website in English, worked with my team for the translation of it into Spanish and Portuguese and have done a fantastic job of keeping the site fresh and up to date. LuccaAM is also handling ALL our SEO and PPC projects with excellent results. Overall a professional business that works hard to help you succeed, something that is rare in today’s business world. Thanks LuccaAM team for all your help and support!”
- Atlas Language Services, Inc.Frequently asked questions
Do you have long contracts at the beginning?
We have a simple 3-month agreement to start and the terms from there depend on the goals and strategy.
How do you determine the right ad strategy for my business?
Every strategy starts with understanding your goals, audience, and budget. During our discovery process, we analyze your market and past performance (if available) to develop a custom plan designed to maximize your ROI and align with your objectives.
What levels of advertising budgets do you require?
Budgets vary depending on your industry and goals, but we work with businesses of all sizes. We’ll help you allocate your spend efficiently ensuring your investment is focused on high-performing channels that deliver the strongest return.
When can I access my accounts?
All of the time. They are your accounts whether you set them up or we do. They are 100% yours and you have the same access to everything as we do.
How will I know if my ads are working?
Transparency is key. You’ll receive regular performance reports that highlight key metrics like cost per lead, conversion rates, and ROI. We also walk you through the results so you always know where your budget is going and how it’s performing.
What makes LuccaAM different from other digital ad agencies?
We go beyond clicks, we focus on results that matter. Our approach combines strategy, design, and optimization to ensure every campaign drives real business growth. You’ll have a dedicated partner that communicates clearly, acts proactively, and is invested in your long-term success.
Digital Advertising Knowledge Articles
Explore our latest blog content, where our team shares expert insights on best practices, actionable tips and tricks, and growth strategies.
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